AI Insights · Timothy · July 2025
Top 5 Reference Apps Performance in Belgium, Q2 2025
Explore the performance trends of the top reference apps in Belgium for Q2 2025, featuring insights on downloads, revenue, and active users.
In the second quarter of 2025, the Google Translate app showcased a consistent increase in downloads, starting from 7.8K in early April and peaking at 9.9K by the beginning of June. Meanwhile, its weekly active users hovered around the 1M mark, with a slight decrease towards the end of the quarter.
The Merlin Bird ID by Cornell Lab app saw a notable rise in weekly downloads, reaching a high of 8.8K in late April. Active users steadily increased, maintaining figures around 55K to 59K throughout the quarter.
Recycle! - Collection calendar experienced fluctuating download numbers, peaking at nearly 5K at the end of May. Active users showed a robust presence, ranging between 238K and 297K, with a notable peak in the first week of April.
The DeepL Translate app had a moderate download trend, with numbers climbing to around 4K by late May. Active users varied significantly, hitting a high of approximately 229K in mid-June before declining towards the end of the quarter.
Finally, CoinSnap: Coin Identifier reported a steady revenue stream, peaking at $1.9K in late June. Downloads fluctuated around 1.5K, while active users ranged from 21K to 24K, indicating stable engagement.
These insights are based on data from Sensor Tower, where more detailed analytics can be explored.